Tuesday 10 January 2012

Clear Business Cards


Are you looking to elevate your company’s image? Are you looking to make a lasting impression on your customers? Well the latest trend of advertising is the improved version of a business card –the transparent business card. It is now considered the best way to get recognized in this fierce competitive market. Clear business cards can help you stand out by changing both the visual and tactile experience. They also tend to be thicker, and of course, waterproof!
Clear business cards help your business display all the pertinent information on see-through cards that not just gives a unique look to the card but is an innovative and eye-catching way to get your message across.
Your business card must portray professionalism and high quality because clear business cards not just provides the client with your contact information but also helps create a company’s image which in return helps in the sale of your company’s products and services.
Following effects are likely to take place when your company’s clear business cards are in the hands of your customers:
  • Boost up your business sales
  • Influential first impression
  • Advantage over your competitors
  • Makes the customers feel special
Some of the advantages of clear business cards over other types of business cards are as follows:
·        Clear business cards are of High quality and look much more expensive than it really is
·        Its unique and standing-out look makes customers read your information and not take a glance over
·        Clear business cards provide endless possibilities
·        Clear business cards can be customized according to your specific needs in order to represent your business or your style and overall make it a very unique and eye-catching business card.
·        They can be painted any color, cut at the corners, shaped into different forms
·        Clear business cards look very professional and sophisticated
·        It is a hard-wearing advertising tool made of plastic making it very durable
·        The clear areas with full color printing on both sides makes the clear business cards very attractive to the eye.
In short it motivates your customers to give you a call rather than throw the card in the bin.  
While designing the clear business cards the size of them must be kept in mind. The cards must be made handy so they fit the pockets well and are not too big then it will be an irritation to the holders.

Apart from the size, the ink quality is also very crucial. The craftsmanship must be so as the text on both sides must be aligned properly.
 
Clear business cards might result in decline in the business. Following are a few guidelines that must be followed when designing your business card:
·        Many printing companies online, offer design templates that are available at their website. Enterprises must choose that template that best explains the business to the clients or the potential customers.
·        It is also important that you don’t overcrowd your clear business cards and stuff it with confusing and irrelevant information.
·        The complete detail of the contact and the clear address of the workplace must be clearly visible in the clear plastic business card.
·        Company logo must be prominent.
·        Colors of the card must be carefully chosen and the design is also very crucial. The card must be made eye-catching but not so colorful and over-designed that it disturbs the eye and draws the attention away from the actual written details! Keep a theme in your business cards.
·        The text and design must be aligned on both sides
·        The printing material is very important. Good quality plastic must be used.
·        Don’t make your clear business card so dull in color that it doesn’t catch attention of your customer.

The main purpose of your clear business card is to draw attention and send a message; this has to be clear and concise. Don't add extra elements that could distract from the message you want to send, simple and clear will suffice. Include some fun element in your clear business card to put a smile on your clients face. It’s hard to convey your message clearly on such a small piece of advertising but if the design and template is carefully thought and with a lot of consideration, A clear business card will be the best way to portray a lot about you or your business.
Always make your clear business cards something to be proud of. Something to make an impression with! If the right printing shop, a quality marketing material (clear plastic) is used, you will have the assurance of getting only good and high quality clear business cards that you can proudly give to all your targeted clients and customers.